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How Poor Usability Can Kill Your Copy and ConversionsIs your buying process busting the sale or moving it forward? Think like your visitor to prevent poor usability from killing your copy and conversions.... ... |
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The Power of PodcastingSpread your advertising message while providing your potential customers key information on a regular basis. Keep local customers as well as those around the world coming back to your site.... ... |
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Setting Your Freelance Rates in AdvertisingOne of the most common and most difficult questions you'll have as a budding freelancer in the advertising industry is how you should set your freelance advertising rates. Now there's... ... |
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Industry Profile: Account Executive Trey SullivanNot sure what an Account Executive does at an advertising agency? Trey Sullivan takes you inside his career at a major ad agency. ... ... |
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Last Minute Gift Ideas for ClientsWith all the shopping, wrapping, baking and just plain holiday madness, did you forget some of the most important people? Your clients. Use these last minute gift ideas for clients... ... |
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Macy's and Apple Ads a Hit with ConsumersNielsen IAG has released two top 10 lists rating the most-liked new TV commercials and the most-recalled. The research tracked consumers between October 20 and November 16, 2008. Favorite Ads: What... ... |
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