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Getting Started Guides For The Google Analytics API

If you're ready to try your hand and using the Data Export API, we've created some new guides to help you get started quickly and easily.First, for the JavaScript library, here's our new super-simple getting started guide. It leads you through creating a sample application step-by-step. With this...

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Google A...ics Blog — August 21

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GAAC Program Goes Even More Global

It’s been a while since we’ve updated you on the phenomenal growth of our Google Analytics Authorized Consultant (GAAC) network. Over the last year, we are delighted to have added the Czech Republic, Switzerland, Romania, South Africa, Brazil, Argentina, Poland, India and Russia to t...

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Google A...ics Blog — August 20

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Does Google Website Optimizer Work On Large Sites?

You bet it does! With a resounding yes, we're proud to give a shout out to our sibling product, Google Website Optimizer, which was used successfully to run a huge, and we mean huuuuuuge, multivariate test on the YouTube homepage. Take a look at what happened on the YouTube blog. Over 1000 differ...

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Google A...ics Blog — August 19

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Back to Basics: Troubleshooting goals

One of the easiest ways to make sense of your data and measure business objectives for your website (and even assign a monetary value to them) is to create goals. However, once you've correctly implemented your tracking code and identified the pages you want to create goals for, you may run into ...

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Google A...ics Blog — August 17

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Analytics Data In Excel Through Our API

Many of our clients use Excel to manage their ad campaigns, visualize marketing performance, and perform complex data analysis. Most analysts use the Google Analytics Export feature to manually export their report data to CSV files. Then they import the CSV file into Excel. No longer! Now, with t...

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Google A...ics Blog — August 12

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Back to Basics: Direct, referral or organic - definitions straight from the source

In your Analytics reports, you'll see some of the same entries come up again and again in your data tables. In the last Back to Basics post, we learned about 'not set' entries -- this week we'll learn what it means when you see 'direct,' 'referral' and 'organic' under the Sources column in your r...

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Google A...ics Blog — August 10