Keegy United States - IndiAdRant: Roadshow Romeo : 51/2 Thoughts

Roadshow Romeo : 51/2 Thoughts

Didn't really think could get around to doing a post during Diwali break. But here I am...typing hard on the clanky keyboard while Neo sleeps...1. Saw Roadside Romeo yesterday - Neo, his mama and myself in a theatre in Patna called Ashok - Rajdhani Ka Gaurav. It's a 59 year old theatre that doesn...

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IndiAdRant — October 29 08

2 Votes vote

Big Idea : CauseCast

Yesterday received this RSS feed from TrendCentral.com It's about social media meeting cause. A site named Causecast.org!!Trendcentral says 85% of youth today think it's important to make the world a better place (The Cassandra Report, May 2008), and Causecast is looking to reach these socially c...

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IndiAdRant — October 23 08

0 Votes vote

Tribal Goes Social

Tribal DDB London got into social marketing mode last week. It launched Radar DDB for social media. You can read the write-up here...Till now, such services/ this space has been a place for smaller, independent agencies. Now Tribal DDB, one of the big three agency networks alongside WPP and IPG, ...

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IndiAdRant — October 21 08

0 Votes vote

Schmidt Speak

On adage.com, browsed through Eric Schmidt's interview. It's always fascinating to tap into the mind of this internet era sage...Some nuggets from the article.1. The internet is fast becoming a "cesspool" where false information thrives! Brands, therefore are the solution, not the probl...

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IndiAdRant — October 06 08

0 Votes vote

Sunday, The Book and Javed Saheb's Angst

It has been a very busy and hard working Sunday. I am now in week 4 of writing my book - broadly around the theme - 'New Marketing learns from Bollywood'...Writing a book does demand a very different level of conviction and attention. I thought my 2 years of blogging would be discipline enough bu...

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IndiAdRant — October 05 08

0 Votes vote

Wanted Entrepreneurs!

Came across StrawberryFrogs'Scott Goodsons' blog entry - ADVERTISING NEEDS MORE ENTREPRENEURSHIP, MORE THAN EVER. Says he - 1. The sign of a healthy industry is the state of its entrepreneurial spirit. The advertising industry as a whole needs more entrepreneurs. The large conglomerates that cont...

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IndiAdRant — September 29 08