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Blogging Tips in 140 Characters or Less

A couple of days back I tweeted this question: “Question: what’s your #1 blog tip in 140 characters or less? GO!’” Over the next hour or two a lot of great responses came in - so I thought I’d post a link to them today because I think in the midst of them is a lot of...

How to Create Reader Profiles/Personas to Inspire and Inform Your Blogging

One of the techniques that I’ve employed in my blogging over the last 6 months behind the scenes is to create Reader Profiles (or Personas). The technique is simply - open up a word document and begin to describe a type of reader that you’re either attempting to write for or who is al...

Don’t Be a Greedy Blogger

ProBlogger Birthday Sale - For 24 Hours Only Get 50% off the 31DBBB Workbook

I just realised that yesterday was ProBlogger’s 5th birthday (I imported a lot of previously written posts onto the ProBlogger.net domain on 23 September 2002 and started adding new content that day).   I had been planning on doing a big birthday post but with events of the last c...

Confessions of a Blogger (Slide Deck)

Yesterday I spoke at the MarketingNow conference here in Melbourne. I shared my story of blogging and then explore 25 or so lessons that I’d learned as a blogger in the 7 years since I started. Following is the slide deck from the presentation. It might not make a lot of sense without the c...

Leo Babauta from Zen Habits Shares a Popular Post Case Study

This week I’m featuring a short series of interviews with successful bloggers looking at a popular post on their blog and why they think it went viral. Today Leo Babauta from Zen Habits has agreed to dissect the popularity of one of his site’s most popular posts. 1. What is the post o...