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07 Jan

The biggest fortunes built on free

From the Forbes 400 list, the following are the billionaires who made their money on businesses whose products are primarily free to consumers: (Note: I didn't include diversified media tycoons, such as Rupert Murdoch and Barry Diller, even though much of their business is free-to-air broadcast ...

Bury The Long Tail October 03 08

FREE: the cocktail party version

When you're writing a book you need to have your elevator pitch down or "What's the book about?" will become the most dreaded four words you can hear (followed closely by "how's it going?"). Obviously the one-sentence version of the answer should be something close to the book...

Bury The Long Tail October 02 08

A revizualization of the four kinds of free

When I posted on my taxonomy of free, I asked for help in designing it better. David Armano, VP of Experience Design with Critical Mass, responded with the below, which is a clear improvement over my original. Thanks, David!     (My only modification would be to reflect that the non-m...

Bury The Long Tail October 02 08

Redesign update

Thanks for the feedback on the redesign. We've now fixed the two main problems--lack of white space on the left on small screens or non-maximized browsers, and no search function. We've now got five pixels of white on the left and the search bar is reinstated in the far right sidebar. Also, note ...

Bury The Long Tail September 24 08

My projects seem to be heading down the Long Tail

Over the past five years, I've launched project after project. I love each one and put equal effort into each. And each is successful in its own way. But I can't help but notice that my interests are getting increasingly narrow, and as a result the monthly audiences for each project are falling b...

Bury The Long Tail September 24 08

Revised: the *four* kinds of FREE

A few weeks ago, I posted a diagram grouping free business models into three categories: cross-subsidies (eg, razor-and-blades), three-party markets (ads) and "freemium" (what economists call "versioning"; in this case most people get the free version). But as I was writing th...

Bury The Long Tail September 23 08

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