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October 2009 | NOWISMAs the future is uncertain, and the past is, well, the past, instant-gratification seeking consumers are embracing anything that is 'real-time' with more passion than ever before. And despite this trend's seemingly ephemeral character, it is rich in solid, applicable trend examples... ... |
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September 2009 | TRANSPARENCY TRIUMPHThink 'transparency' is an established, maturing theme? You ain’t seen nothing yet. Here’s a fresh look at the latest and greatest in the transparency arena, where savvy consumers (as well as on-trend brands) can score triumph after triumph. Read TRANSPARENCY TRIUMPH »... |
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August 2009 | Catching-up is the new looking aheadInstead of ambushing you with yet another Big New Trend this month, we decided to make life (somewhat) easier for all of us, and send you an overview of the trends we have so far highlighted in 2009. From ECO-TRANSIENT to LESS & LONGING. Please study the theory, scan the many examples... |
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June 2009 | FOREVERISMGet ready for 'FOREVERISM': consumers increasingly embrace lifestyles, relationships and products that are 'never done'. It’s a fluid ‘trend’, guaranteed to spawn new ideas. Read FOREVERISM » ... |
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May 2009 | INNOVATION JUBILATIONThere will never be a shortage of smart new ventures, goods and services that deliver on consumers’ wants and needs. Just take a look at the dozens of recent innovations we’ve rounded up, courtesy of our sister-site Springwise. Screw the recession! ;-) Read INNOVATION JUBIL... |
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April 2009 | SELLSUMERSWhether it’s selling their insights to corporations, hawking their creative output to fellow consumers, or renting out unused assets, consumers will increasingly become SELLSUMERS, too... Read SELLSUMERS » ... |
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