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Yale Press Retires Paul Rand-Designed Logo; Chris Rubino Brokers Compromise
Matthew Carter's plummy Yale typeface continues its serifed march through New Haven. It's latest convert? The distinctive Yale University Press logo, designed in 1985 by Paul Rand. As reported yesterday by The Yale Daily News and noted by Armin Vit on Brand New, the Yale University Press has beg ... |
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Yale Press Drops Paul Rand-Designed LogoThere’s nothing wrong at all with the new one, but there’s nothing magic about it either. The Rand one was magic. (Via Jason Santa Maria.) ★ ... |
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