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FOR PSFK DAN ? TV 3.0 – Nintento’s ‘Wii-no-Ma’ and new ways of advertisingNEEDS REWRITING ? ANJALI? In cooperation with Japans biggest advertising company Dentsu, Nintendo just released a new revolutionary TV service for their game console Wii. Background The wide spread of internet and mobile phone culture led to a big lifestyle change in Japan. Traditionally the ... |

